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Search Engine Optimization (SEO) is one of the biggest buzz phrases in modern website development and rightfully so. Search engine ranking results have changed quite considerably in the last few years for the better. A few years ago, there was a big distinction between search "engines" (lycos, google, etc.) and search "directories" (yahoo, msn, etc.). Search engines "crawled" the web picking up vital information from websites' individual pages where directories mainly required submission of a website's summary from the website owner.
Luckily today, most search sites use incredibly engineered self-populating "indexes" which give users better results than the "phone book" type results of earlier days. Google heavily dominates the search market with 60 percent of all searches, followed by Yahoo at 23 percent, etc..
A website's "ranking" or position in search engine results pages (SERPs) is very complicated and varies from one search provider to another. For most businesses' search engine results are vital to their website's success. At the time of this writing, Netcraft's research claims there are almost 150 Million individual websites on the world wide web growing by 40 Million this past year with an average of over 256 individual pages per site. Whether you're an individual, business or organization, search results may be very important to you.
Websites usually fall into on of six categories: Web-based Sales, Offline Sales, Lead Generating, Market Awareness, Informative or Entertaining and Influence or Persuasion. Logic House Media helps clients understand their web market and the importance of proper website structure, coding syntax and ranking enhancement programs to achieve the best search result rankings possible.



